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Mar 23, 2023

Climate Change and Diet Choices

Most of us love our pets and consider them family members. At the same time we do not make the connection that our pets are no different in their capacity to want to live a comfortable, ‘happy’ and secure life than the cows, pigs, chickens, etc. that we raise for food. Yet, the way we raise farm animals is cruel, and doesn’t afford them that opportunity.

Feb 2, 2023

Weight Management: More Than Meets The Eye

Like the old adage, ‘You can’t judge a book by it’s cover’: you also can’t judge health by looking at a person’s physique. Many of us are raised to believe that thin equals healthy, or at least thin means we don’t have an issue with food. I am here to tell you that that is not the case. 

Jan 19, 2023

Social Media Impacts How We Eat

There is overwhelming evidence that New Year’s resolutions such as these are dismissed and forgotten by the time we are 30 days into the year. Have you ever gone to your local gym in early January to witness the crowds, only to return in February and see that you can jump on any machine without waiting? Our products are for the consumer that chose to adopt a healthier, more nutritionally-dense diet motivated by something other than turning the page on the calendar.

Jan 5, 2023

Health Goals For The Year!

The New Year is a time when many of us take stock and make decisions about how to move forward for the next 12 months. Very often it is our health, our weight and all things impacted by our lifestyle that we focus on.

Dec 15, 2022

Everything in Moderation?

After trying many different “diets”, trying to lose weight and feel healthy and regain my energy - sure - everything in moderation sounded like a reasonable plan. What could go wrong?

Dec 8, 2022

"Cheating" Isn't in Our Food Vocabulary

Very often when I talk to people that try really hard to eat healthy, they’re very likely to reference their “cheat” days/meals. I have a friend who says French fries are on her list of “cheat” foods. Are you one of those people? 

Nov 4, 2022

Nutrient Dense Comfort Food

As someone who has adopted a WFPB lifestyle ( and given I have completely changed the way I eat in the past 10 years), I took pause and asked myself; ‘do I even have nostalgic foods (which are often our comfort foods)?’...  ...That’s when I realized, consciously or subconsciously, nostalgia has something to do with what flavors we make our Superloafs. While much healthier versions:

Oct 20, 2022

Does Eating a Whole-Food Plant-Based Diet Cure Food Addiction?

...I was all too familiar with these cravings and often felt completely out of control around certain foods. The cravings were so strong that at times I believed the food was talking to me. In reality, it was me talking to me, rationalizing why it was ok at the moment to eat unreasonable amounts of certain foods that were addictive. It was very noisy in my head when I was making food choices!...

Sep 22, 2022


Sometimes, I think we should have named Read The Ingredients 'BAD ASS FOODS.' To understand my thinking, let’s define Bad Ass: The dictionary definition includes phrases like “uncompromising”, “bold”, and “intimidating”. Our customers (and we) are certainly uncompromising in our commitment to our own health!

Sep 15, 2022

Protein: The Top 5 Things to Consider

As a competitive cyclist, I started paying closer attention to the foods I ate and the macronutrient composition of my meals. My thinking was that I was protein-deficient. No symptoms were pointing to this being an issue, but I was too busy listening to marketers, rather than doing the research myself. Turns out, even after I stopped eating meat or dairy products, I was still getting more than enough protein in my diet. The same could be true for you, too!

Sep 1, 2022

Packaged vs. Processed

There are differences among the thousands of different “bars” that are on the market, but what most of them have in common is that they are highly processed with sugar/sweeteners, stabilizers, and unhealthy ingredients. In other words they are the opposite of clean.

Aug 25, 2022

Progression by Subtraction

Have you thought about what habits you have that might be holding you back from your full potential? It doesn’t have to be a big one, just something small that, if changed, can move the needle forward?
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